Razer / NIP

Partnership announcement promo

Director:
Oliver Smyth
Who doesn't want to see ninjas carving up robot baddies while getting bitten by supersnakes?!
Razer and the Ninjas in Pyjamas (leading games tech company and world renowned e-sports team, respectively) asked us to produce a promo announcing their world beating partnership. The brief was to see the ninjas injected with a snakebite which would raise their game. They were keen to pay homage to the adventure cartoons of the 80s and 90s. So we dug out copies of favourite Thundercats and Samurai Jack episodes and got to work.